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Mods

The mod movement (of English modernism-modernism) was a musical and cultural movement based on fashion and music that developed in London, United Kingdom in the late 1950s and peaked during the first half of the 1960s. The followers of this movement became known as mods, and were located mainly in southern England, but also were numerous in certain northern cities (like Manchester or even Liverpool). The most significant are music, fashion and scooters. Source: The mod movement emerged in the United Kingdom in 1958 promoted by adolescents with family relationships with the business of tailoring. These mods primeval were middle class and showed interest in new fashions arriving from the continent, such as Italian tailored suits, and black American musical styles, including modern jazz and rhythm and blues.It is widely believed that both mods and their rivals, the rockers emerged from the Teddy boys, a subculture that flourished in England in the 1950s. The Teddy boys were influenced by rock n ‘roll, wore Edwardian-style and wore pompadour or quiff hairstyles. Originally the term mod described the followers of “modern jazz”, as opposed to trad, used to describe the followers of traditional jazz. Finally the definition is expanded beyond the musical scope to include other elements of fashion and lifestyle, as the continental European dress or a taste for scooters. The mods were also interested in pop art, the cinema of the French New Wave and existentialist philosophy. The novel Absolute Beginners by Colin MacInnes written in 1959 has often been cited as a portrait of youth culture in London in the late 50 which was the seed of the mod scene in the next decade. The mods frequented clubs – eg’Twisted Wheel Club’, where they could hear their music, show off their clothes and show your new dance steps with other mods, while developed by day works as clerical employees or dependents. To maintain the frantic pace of life, frequently resorted to the use of amphetamines. In the story “Underground Midi” included in Tom Wolfe’s book published in 1968 The band of the pump house and other chronicles of the era pop. As was to develop the lifestyle and was spreading to the British teenagers of all social strata, the mods expanded their musical tastes beyond jazz and R B, adopting the Soul – particularly the seals Tamla Motown, Atlantic and Stax -, ska Jamaican and Bluebeat. Besides different styles came and R B Beat British and the Small Faces, The Who, The Animals, The Yardbirds, The Kinks and Spencer Davis Group. Other lesser-known bands associated with the mod scene were The Action, Zoot Money, The Creation and John’s Children.In addition, television programs, with performances by groups of fashion, become very popular, as Ready Steady Go!, As host, Cathy McGowan, became known as the “Queen of the Mods,” nickname sometimes given to singer Dusty Springfield and the model Twiggy, still an unusual occurrence at the time that a television worker had an accent.